Direct mailing programs providing advice and information on the subject of baby and child care; coupon and sample programs pertaining to baby and child care products.

Prerecorded DVDs featuring video recordings, namely, motion picture films, audiovisual recordings, audiovisual recordings featuring animation, recorded webcasts, and scripted and animated television programs, all in the fields of family and children's entertainment; prerecorded CDs and MP3 recordings all featuring music; prerecorded CDs and MP3 recordings all featuring audio recordings and podcasts, all in the field of family and children's entertainment; downloadable computer software and downloadable applications for downloading, streaming, playing, and viewing motion picture films, audiovisual recordings, audiovisual recordings featuring animation, recorded webcasts, and scripted and animated television programs, all in the fields of family and children's entertainment; downloadable computer software and downloadable applications for downloading, streaming, and playing music, audio recordings and podcasts, all in the field of family and children's entertainment; downloadable motion picture films, downloadable audiovisual recordings, downloadable audiovisual recordings featuring animation, downloadable recorded webcasts, and downloadable scripted and animated television programs, all in the fields of family and children's entertainment; downloadable music, audio recordings and podcasts, all in the fields of family and children's entertainment; downloadable video games; downloadable virtual reality games; downloadable augmented reality games; downloadable children's educational software; downloadable series of fiction books; downloadable series of children's books; audio books in the nature of fiction books; audio books in the nature of children's books; cases and protective covers for mobile phones, tablets, and personal electronic devices; cases for headphones; downloadable ring tones; measuring cups; measuring spoons; eye glasses; children's eye glasses; cases for children's eye glasses; sunglasses; cameras; karaoke machines; karaoke microphones.

Lamps; string lights for festive decoration.

Jewelry; rings; watches; lapel pins; beads for making jewelry.

Series of printed fiction books; series of printed children's books; gift boxes comprised primarily of books; coloring books; stationery; bookmarks; notebooks; loose-leaf paper; printed day planners; printed desktop planners; calendars; blank journals; book journals; stationery; envelopes; art prints; memory books; scrapbooks; mounting paper; craft paper; mat boards; posters; paintings; framed art; printed materials, namely, book club invitations, book labels, posters; folders; binders; pencils and pens; markers; erasers; craft paper; arts and crafts paint kits; arts and crafts clay kits; colored craft and art sand; craft sets for decorating balloons; craft glue for stationery or household purposes; children's arts and crafts paper kits; cutting mats for arts and crafts use; ribbons and bows of paper for gift wrapping; gift bags; gift boxes; wrapping paper; paper ribbons, other than haberdashery or hair decorations; paint brushes; paint brush holders; stickers; cake decorating patterns; paper party decorations; printed greeting cards; printed birthday cards; printed invitations for birthday cards; printed invitations for children's parties; easel pads; painters' easels; easels; drawing pad; construction paper; impression stamps; stamp pad inks; coloring posters; tissue paper; arts and crafts kits, namely, arts and crafts paint kits; crayons; cookbooks; children's printed books, magazines, and journals in the fields of science, technology, engineering, art, math history, language arts, and cognitive development.

Leather goods, namely, book bags, journals, tote bags, book covers, bookmarks, and leather coasters; backpacks; cross-body bags; messenger bags; book bags; tote bags; cosmetic bags sold empty; handbags; weekend bags; all-purpose carrying bags; wallets; pet clothing; pet hair bows; pet hair ornaments; dog leashes; collars for pets.

Furniture; furniture for children; pillows; shelves for books; bookcases; mirrors; beds for household pets; picture frames.

Lunch bags not of paper; lunch-boxes; cookie cutters; cookie molds; cookie stamps; cookie jars; cake pans; cake plates; baking pans; cake decorating tips and tubes; cake decorating sets sold as a unit comprised primarily of decorating tubes, couplers, and tips; cake decorating sets sold as a unit comprised primarily of pastry bags, decorating tubes, and couplers; paper baking cups; silicone baking cups; cupcake molds; cupcake stands; bread boards; beverage glassware; plates; bowls; serving bowls; mixing bowls; mixing spoons; rolling pins; vases; leather coasters; plastic coasters; hair brushes; hair combs; toothbrushes; pet bowls.

Sewing yarn; sewing thread; yarn.

Children's bed sheets, pillow cases, and blankets; children's quilts; crib sheets; bed sheets; bed blankets; throw blankets; pillow cases; towels; hand towels; wash cloths; textile napkins; textile tablecloths; cloth coasters; fitted bed sheets for pets.

Clothing, namely, tops, bottoms, shirts, shorts, pants, skirts, dresses, pajamas, sleepwear; children's clothing, namely, tops, bottoms, shirts, shorts, pants, skirts, dresses, pajamas, one-pieces, sleepwear, swimwear, underwear; hats; scarves; footwear; Halloween costumes; costumes for use in children's dress up play.

Arts and crafts findings, namely, pompoms; arts and crafts findings, namely, wiggly eyes; sewing kits; sewing baskets; sewing boxes; sewing pins; sewing thimbles; sewing needles; hair ribbons; ribbons of textile materials; ribbons and bows, not of paper, for gift wrapping; buttons; beads for handicraft work; beads, other than for making jewelry; knitting needles; latch hook needles; cases adapted to hold knitting needles; cases adapted to hold latch hooks; kits comprised of knitting needles and yarn (term considered too vague by the International Bureau - Rule 13 (2) (b) of the Regulations); kits comprised of knitting needles and printed knitting patterns (term considered too vague by the International Bureau - Rule 13 (2) (b) of the Regulations); kits comprised of latch hook needles and yarn (term considered too vague by the International Bureau - Rule 13 (2) (b) of the Regulations); kits comprised of latch hook needles and printed knitting patterns (term considered too vague by the International Bureau - Rule 13 (2) (b) of the Regulations); hair ties; hair clips; ponytail holders; hair bands; bobby pins; hair scrunchies; side combs; barrettes.

Plush toys; toy jewelry; dolls and accessories therefor; doll houses; doll house furnishings; board games; table-top games; puzzles; educational card games; parlor games; memory games; dice games; manipulative games; party games; toy bakeware and cookware; toy food; toy mixing bowls; toy measuring spoons; toy utensils; toy ovens; toy furniture; play houses and toy accessories; toy rings; toy watches; children's educational toys for developing skills in science, technology, engineering and mathematics; paper party favors; paper party hats; party favors in the nature of small toys; party favors in the nature of crackers and noisemakers; bath toys; toy tea sets; children's educational toys for developing cognitive skills, counseling skills, fine motor skills, imaginative play, and language; spinning toys; toy putty; toy slime; bendable toys; mechanical toys; electronic learning toys; pop-up toys; three dimensional toy models for educational purposes; electric action toys; metal toys; wood toys; plastic toys; paper toys; toys containing mechanical hardware and chemistry experiments comprised of instructions, illustrations, supplies and materials.

Fish; fish and seafood products, namely, extracts, soups, jellies, spreads, canned products, cooked fish and seafood, deep-frozen or dehydrated dishes; preserved, frozen, dried and cooked fruits, mushrooms and vegetables; jellies; jams; compotes; eggs; milk and milk products excluding ice cream, edible oils and fats; fruit pulp and salads; vegetable salads; tinned fish, vegetables and fruit; edible jellies, namely, meat, fish, fruit and vegetable jellies; pollen prepared as foodstuff; algae essences for food purposes, namely, processed algae for human consumption; preserved soya beans for food; protein for human consumption, namely, protein milk; soups; clear soups; thick soups; concentrated soups; vegetable juices for kitchen use, namely, vegetable juice for cooking; butter; cream; yogurts; cheeses; processed cheese; processed cheese foods, namely, cheese powder; cottage cheese; sour cream; cream cheese; preparations for making bouillon; potato products, namely, potato flakes, crisps and chips bases on potato; ready-cooked frozen, prepared and packaged meals, consisting primarily of meat, fish, vegetables; rice milk for use as a milk substitute; beverages made with milk, namely, milkshakes; desserts made with milk and desserts made with cream, namely, milkshakes; soya milk; protein preparations for human consumption, namely, textured vegetable protein for use as a meat extender; whiteners for coffee and/or tea consisting principally of dairy products; dairy product substitutes, namely, artificial cream; peanut butter; bouillon cubes; stock; broths; pickles; processed nuts; prepared meals consisting primarily of cheese; processed cheese dips and spreads; vegetable-based spreads and dips; snack mix consisting primarily of processed fruits and nuts; beverages containing milk ferments, namely, buttermilk, lassi, yogurt drinks.

Cake mixes; brownie mixes; frozen brownie dough; cookie mixes; cookie dough; frozen cookie dough; edible cookie dough not intended for baking; bread mixes; bakery goods; bread; brownies; cakes; cupcakes; cookies; donuts; doughnut holes; instant doughnut mixes; pastries; candies; candy sprinkles; candy cake decorations; candy toppings for cookies; candy toppings for ice cream; candy toppings for cupcakes; candy toppings for brownies; edible cake decorations; cake frosting; frosting mixes; frostings; frozen confections; frozen cake batter; frozen brownie batter; frozen cookie batter; frozen pie crusts; frozen bread dough; bread doughs; frozen fruit pies; frozen yogurt cakes and pies; frozen yogurt confections; frozen yogurt mixes; frozen yogurt-based snack foods; frozen dough; ice cream cakes; ice cream pies; ice cream cones; ice cream desserts; sauces and syrups for use on ice cream; dry baking mixes and refrigerated dough; tea; coffee; bakery products; dough preparations; snack products, namely, popcorn; snack products based on corn, barley, or rye, namely, chips; snack products based on pastry, namely, toaster pastries; cocoa; sugar; rice; tapioca; sago; artificial coffee; flour; preparations made from cereals, namely, cereal based snack foods; pastry; confectionery made of sugar; ices, namely, flavored ices; honey; treacle; yeast; baking-powder; salt; mustard; vinegar; sauces, namely, condiments; spices; ice; wafers; waffles; biscuits; chocolate; chocolate products, namely, chocolate covered pretzels; vegetable preparations for use as coffee substitutes; non-medicinal infusions, namely, herbal infusions; natural sweeteners; glucose for food, namely, glucose for culinary purposes; pasta; processed semolina; dried cereal flakes, namely, oat flakes; brioches; pancakes; tarts; pies; sugar confectionery; chocolate confectionary; royal jelly for human consumption for food purposes; aniseed; star aniseed; malt extract for food; flavorings other than essential oils; aromatic preparations for food, namely, spices; dressings for salads; ketchup; mayonnaise; seasonings; thickening agents for cooking foodstuffs; weeds, namely, processed herbs; preserved garden herbs as seasonings; ice for refreshment; sandwiches; pizzas; snacks made of rice; spring rolls; sushi; tabbouleh; tortillas; tacos; ready-cooked frozen, prepared and packaged meals consisting primarily of pasta; coffee extracts; beverages made with coffee; preparations made with coffee, namely, instant coffee; iced coffee; artificial coffee extracts; preparations, namely, beverages made with artificial coffee; tea extracts; preparations made with tea, namely, mixes in the nature of concentrates, syrups or powders used in the preparation of tea based beverages; preparations made with cocoa, namely, cocoa mix; beverages made with cocoa; preparations made with chocolate, namely, brownie mix; beverages made with chocolate; malt-based preparations for human consumption, namely, malt for food purposes; chewing gum, not for medical purposes; caramels; desserts, namely, dessert soufflés; puddings; dessert mousses; water ices; sorbets; frozen confectionery; frozen cakes; ice cream; frozen desserts, namely, frozen cashew-based desserts; chocolate powders for making ices and/or water ices and/or sorbets and/or frozen confectionery and/or frozen cakes and/or ice cream and/or frozen desserts; binding agents for making ices and/or water ices and/or sorbets and/or frozen confectionery and/or frozen cakes and/or ice cream and/or frozen desserts, namely, starch-based binding agents for ice-cream; breakfast cereals; muesli; corn flakes; cereal bars, namely, ready to eat, cereal derived food bars; ready-to-eat cereals; noodles; foodstuffs containing rice, flour or cereals, also in the form of cooked dishes, namely, frozen, prepared and packaged entrees consisting primarily of pasta or rice; pasta and ready-to-bake cake dough preparations; soya sauce; products for flavoring or seasoning foodstuffs other than essential oils; horseradish; relishes; barbeque sauces; marshmallows; grain-based snack foods crackers; flavored and sweetened gelatins; stuffing mixes containing bread; packaged meals consisting primarily of pasta and sauces; cheese sauces; herbal teas for food purposes; processed cheese foods, namely, cheese flavored puffed corn snacks; beverages made with milk, namely, coffee and cacao beverages with milk; desserts made with milk and desserts made with cream, namely, caramels; protein-based snack bars, namely, high-protein cereal bars; ice milk and frozen yogurt.

Fresh and dried flower arrangements.

Non-alcoholic sparking fruit juice beverages; sparkling waters; bottled waters; smoothies; non-alcoholic drinks, namely, mineral and aerated waters; fruit drinks and fruit juices; syrups and other preparations for making beverages, namely, fruit drinks; isotonic beverages; lemonades; tomato juice; vegetable juices beverages; pastilles and powders for aerated drinks; essences for making non-alcoholic beverages not in the nature of essential oils; non-alcoholic essences for making beverages, namely, essences not in the nature of essential oils; beverages containing soya not being milk substitutes; non-alcoholic beverages containing malt; preparations made with coffee, namely, coffee-flavored soft drinks; preparations made with tea, namely, fruit-based soft drinks flavored with tea; malt-based preparations for human consumption, namely, malt syrup for beverages.

Promoting public awareness of diverse writers, independent book retailers, the need to increase literacy, and the need to increase access to books; charitable services, namely, increasing access to books, enjoyment of books, and literacy; online retail store services featuring custom gift boxes comprised of books and accessories for books, foods, beverages, or home goods; online retail store services featuring gift boxes comprised of preselected books and accessories for books, foods, beverages, or home goods; operating an online book club and promoting the interests of members thereof; online retail store services featuring books, jewelry, backpacks and bags, clothing, toys, and games.

Entertainment services in the nature of an ongoing series featuring family and children's entertainment distributed through television, satellite, the internet, streaming media and downloadable media; entertainment services in the nature of development, creation, production, and post-production of motion picture films, audiovisual recordings, audiovisual recordings featuring animation, recorded webcasts, and scripted and animated television programs, all in the fields of family and children's entertainment; entertainment services in the nature of development, creation, production, and post-production of music, audio recordings, and podcasts; creation, development and production of live stage performances, live music performances, and live acting performances; entertainment services, namely, providing online non-downloadable video clips related to motion picture films, audiovisual recordings, audiovisual recordings featuring animation, recorded webcasts, and scripted and animated television programs, all in the fields of family and children's entertainment; entertainment services, namely, providing online non-downloadable audio clips featuring music, audio recordings, and podcasts in the field of family and children's entertainment; entertainment services, namely, a live online audiovisual series in the field of family and children's entertainment distributed through television, satellite, the internet, streaming media and downloadable media; entertainment services, namely, a live online audio series in the field of family and children's entertainment distributed through television, satellite, the internet, streaming media and downloadable media; providing on-line non-downloadable motion picture films, audiovisual recordings, audiovisual recordings featuring animation, recorded webcasts, and scripted and animated television programs, all in the fields of family and children's entertainment through broadcast television, satellite, cable television, global computer networks, websites, wireless devices, mobile applications, set top boxes, webcasts, and on-demand streaming media; providing on-line non-downloadable music, audio recordings, and podcasts all in the field of family and children's entertainment through broadcast television, satellite, cable television, global computer networks, websites, wireless devices, mobile applications, set top boxes, webcasts, and on-demand streaming media; providing information in the fields of family entertainment and children's entertainment via a website; entertainment services, namely, providing podcasts in the field of family and children's entertainment; production of video game software; production of virtual reality game software; production of augmented reality game software.

Providing online non-downloadable software and non-downloadable web software applications for downloading, streaming, playing, and viewing motion picture films, audiovisual recordings, audiovisual recordings featuring animation, recorded webcasts, and scripted and animated television programs, all in the fields of family and children's entertainment; providing online non-downloadable software and non-downloadable web software applications for downloading, streaming, and playing music, audio recordings, and podcasts all in the field of family and children's entertainment; providing online non-downloadable children's educational software; providing online non-downloadable video games; providing online non-downloadable virtual reality games; providing online non-downloadable augmented reality games; design and development of video games, virtual reality games, augmented reality games; design and development of children's educational software; production of children's educational software.

Portable non-electric coolers; thermal insulated bags for food or beverages;