Direct response retail services by means of infomercials delivered via television, websites, smart phones and tablets in the field of eyewear and lenses; distribution of samples; promoting public awareness of photochromic lenses and eyewear.

Publications in print and electronic format, namely research reports, featuring business information in the field of loyalty programs, consumer loyalty, technology and privacy.

Market research service; Business intelligence reporting; Preparing business reports; Preparing consumer survey reports; Marketing services in the field of evaluating markets for existing wares and services of others; Marketing research; Evaluating consumer attitudes and opinions for others; Business information, namely providing marketing, systems and operational information regarding the operation of reward programs; Business research services namely, analysis of market research data with respect to specific business locations, providing analysis of retail data in the nature of customer transactions and consumer behavior as it relates to specific business locations; Publication of reports in print and electronic format in the field of loyalty programs, consumer loyalty, technology and privacy.

Computer game software; computer software, namely, educational software for adults, children, and/or teachers; computer software for accessing, reviewing, interacting with, and retrieving content from the Internet, and computer software for use in delivering and receiving video on-demand services; Digital media, namely, CDs, DVDs, compact disks, digital video disks, digital versatile disks, high definition digital disks, laser disks, video tapes, downloadable audio files, downloadable video files, MP3 files, computer games, and video games featuring a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Downloadable electronic publications, namely, books, catalogues, directories, magazines, newsletters, periodicals, articles and reports in the field of a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Downloadable audio books, audio and video recordings, films, movies, MP3 files, music, ring tones for mobile phones, computer games, video games, podcasts, webcasts, and on-line discussion boards featuring a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Electronic databases in the field of a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Electronic game software; Game software; Interactive video games of virtual reality comprised of computer hardware and software; Pre-recorded electronic media featuring a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Video game software; Virtual reality game software.

Art pictures; Art prints; Calendars; Board games; Books; Interactive educational books; Photographic prints; Posters; Printed instructional, educational, and teaching materials in the field of a broad range of subject matter areas, namely, social, cultural, demographic, economic, financial, political, environmental, scientific, technological, health care, education, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Printed periodicals in the field of a broad range of subject matter areas, namely, social, cultural, demographic, economic, financial, political, environmental, scientific, technological, health care, education, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Questionnaires on a broad range of subject matter areas, namely, social, cultural, demographic, economic, financial, political, environmental, scientific, technological, health care, education, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Parlor games; Role playing games; Puzzles.

All purpose sport bags; All-purpose carrying bags; Duffle bags; Backpacks; Beach bags; Book bags; Briefcases; Shoulder bags; Travel bags; Handbags; Multi-purpose purses; Pet clothing; Pet carriers; Umbrellas.

Headgear, namely, caps, hats, headbands, ear muffs, and scarves; Jackets; Jeans; Sports shirts; Sweatbands; Tank tops; Tee shirts; Tennis wear; Jogging outfits; Wind-jackets; Beachwear; Rainwear; Ski wear; Yoga wear.

Arranging and conducting business conferences in the field of a broad range of subject matter areas, namely, social, cultural, demographic, economic, financial, political, environmental, scientific, technological, health care, education, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas, Business consulting and information services, namely, demographic, market analysis, regulatory analysis, and product development consulting services, and industry, market, and regulatory information; Business research services, surveys, and consultation; market research services, surveys, and consultation; Business marketing, advertising, and promotion services, namely, promoting the goods and services of others; business services, namely, registering, screening, credentialing, and organizing third-party vendors, suppliers, and contractors, and documentation and information on behalf of others; Electronic commerce services, namely, operating a marketplace for sellers of products and/or services, and providing information for advertising and sales purposes about the sellers' products and/or services, accessible via a wireless, cellular, television, radio, cable, satellite, and/or global communications network; organizing exhibitions for commercial and advertising purposes; Providing consultation services and databases in the field of a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas.

Broadcasting programs via a global computer network; Broadcasting services and provision of telecommunication access to films, television programs, and audio and video content provided via a video-on-demand service via a wireless, cellular, television, radio, cable, satellite, and/or global communications network; Cable radio broadcasting; Cable television broadcasting; Cable television transmission; Electronic mail and messaging services; Information transmission via electronic communications networks; Internet broadcasting services; Mobile media services in the nature of electronic transmission of educational and entertainment media content; Podcasting services; Providing on-line chat rooms for transmission of messages among computer users concerning a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Radio broadcasting; Radio program broadcasting; Satellite television broadcasting; Satellite transmission services; Television and radio broadcasting services; Television program broadcasting; Television transmission services; Video-on-demand transmission services; Webcasting services.

Consultation in the field of educational systems; Digital video, audio, and multimedia publishing, production, and post-production services; Educational and entertainment services, namely, a continuing program about a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas, accessible via a wireless, cellular, television, radio, cable, satellite, and/or global communications network; Educational and entertainment services, namely, providing motivational and educational speakers; Educational services, namely, providing educational conferences, seminars, exhibitions, special events, workshops, classes, and courses of instruction in a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Educational and entertainment services, namely, providing advice and information for video, audio, music, film, and television program concept and script development; Educational and entertainment services, namely, planning and conducting a series of film festivals; Educational and entertainment services, namely, providing on-line computer games; Educational and entertainment services, namely, providing reviews and ratings of films, books, audio and video recordings, music, podcasts, webcasts, blogs, computer games, video games, electronic publications, namely, books, catalogues, directories, magazines, newsletters, periodicals, articles and reports, and audio and video programs broadcast on television, radio, cable, satellite, wireless, cellular, and global communications networks; Mobile media services, namely, content preparation in the field of a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; News syndication reporting; Organization of exhibitions for cultural, educational, and/or trade show featuring a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Production and distribution of films, radio programs, radio commercials, television programs, television commercials, and/or computer game software; Providing online access to a web site where users can post ratings, reviews and recommendations on events, activities, and/or the goods and services of others in the field of a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas; Providing access to an online community web site featuring business and/or social networking services; Providing public service programs in the field of a broad range of subject matter areas, namely, social studies, culture, economy, finance, politics, environment, energy use, science, education, health care, lifestyle, travel, exercise, nutrition, food, gardening, animal care, pet care, animal welfare, wildlife preservation, ecotourism, conservation, regulation, and sustainable development subject matter areas, via a wireless, cellular, television, radio, cable, satellite, and/or global communications network; Publication of texts, books, magazines and other printed matter; Rental and/or sale of films, audio and video recordings, CDs, DVDs, high definition digital disks, sound recordings, computer games software, computer software, namely, educational software for adults, children, and/or teachers, computer software for accessing, reviewing, interacting with, and retrieving content from the Internet, and/or computer software for use in delivering and receiving video on-demand services; Syndication of radio and/or television programs.