Advertising and promotion of wares and services of others by means of a representative, partnership or cooperative loyalty marketing and rewards accumulation program that affords access or provides for the conversion of the accumulated points or credits into benefits from the applicant or designated partners' organizations.

Development of customer loyalty programs through promotional actions, namely, conducting customer incentive award programs including the administration of entitlement status or bonus points and incentive awards to promote customer loyalty.

Travel agency and tour services provided in relation to a loyalty marketing and rewards program; travel related services namely reservation, arrangement, and provision of member ground transportation provided in relation to a loyalty marketing and rewards program; packaging, storage and warehousing services provided in relation to a loyalty marketing and rewards program; provision of accommodation services, namely booking and reserving accommodations provided in relation to a loyalty marketing and rewards program; provision of reservation services, namely booking and reserving attendance at sporting, theatre, entertainment and cultural events provided in relation to a loyalty marketing and rewards program; provision of inflight food and beverages provided in relation to a loyalty marketing and rewards program; restaurant, lounge, cafeteria, bar, catering services for travelers provided in relation to a loyalty marketing and rewards program.

Operation of an incentive and loyalty reward program enabling participants to obtain enhanced benefits and complimentary goods and services through membership, namely, a program which affords participants priority check-in services, preferred access to security clearance areas, additional luggage allowances, enhanced access to affiliated rewards program benefits, priority boarding entitlements, complimentary drink entitlements, complimentary lounge access, fee waivers, participation in complimentary premium dining events, sports events and wine tours.

Provision and development of customer incentive and loyalty programs.

On-line, telephone and physical help desk air travel booking services, namely reservation and ticketing of air travel provided in relation to a loyalty marketing and rewards program.

Airport services, namely reservation and ticketing services in respect of air travel provided in relation to a loyalty marketing and rewards program.

Internet services, namely the operation of an Internet website containing information and services relating to the operation of a travel incentive program in the airline industry.

Advertising and promotion of wares and services of others by means of a representative, partnership or cooperative loyalty marketing and rewards accumulation program that affords access or provides for the conversion of the accumulated points or credits into benefits from the applicant or designated partners' organizations.

Development of customer loyalty programs through promotional actions, namely, conducting customer incentive award programs including the administration of entitlement status or bonus points and incentive awards to promote customer loyalty.

Travel agency and tour services provided in relation to a loyalty marketing and rewards program; travel related services namely reservation, arrangement, and provision of member ground transportation provided in relation to a loyalty marketing and rewards program; packaging, storage and warehousing services provided in relation to a loyalty marketing and rewards program; provision of accommodation services, namely booking and reserving accommodations provided in relation to a loyalty marketing and rewards program; provision of reservation services, namely booking and reserving attendance at sporting, theatre, entertainment and cultural events provided in relation to a loyalty marketing and rewards program; provision of inflight food and beverages provided in relation to a loyalty marketing and rewards program; restaurant, lounge, cafeteria, bar, catering services for travelers provided in relation to a loyalty marketing and rewards program.

Operation of an incentive and loyalty reward program enabling participants to obtain enhanced benefits and complimentary goods and services through membership, namely, a program which affords participants priority check-in services, preferred access to security clearance areas, additional luggage allowances, enhanced access to affiliated rewards program benefits, priority boarding entitlements, complimentary drink entitlements, complimentary lounge access, fee waivers, participation in complimentary premium dining events, sports events and wine tours.

On-line, telephone and physical help desk air travel booking services, namely reservation and ticketing of air travel provided in relation to a loyalty marketing and rewards program.

Airport services, namely reservation and ticketing services in respect of air travel provided in relation to a loyalty marketing and rewards program.

Internet services, namely the operation of an Internet website containing information and services relating to the operation of a travel incentive program in the airline industry.

Computer services, namely providing an on-line loyalty and incentive program via a global computer network.

Wine; Wine-based beverages; Wine buckets; Wine cooler refrigerators; Wine coolers; Wine cradles; Wine presses; Wine racks; Beer; Beer casks; Beer glasses; Beer steins; Beer wort; Malt extracts for making beer; Preparations for making beer

Operation of a winery; Organizing wine festival

T-shirts.

Theme park services; educational and entertainment services rendered in or relating to theme parks; video programming production services; Production and distribution of motion pictures; Production and distribution of video games.

Restaurant services, namely, restaurants and facilities engaged in providing food and drink prepared for consumption, the designing of such restaurants and facilities, training of persons in the management and operation of such restaurants and facilities; Business consultation services, namely, establishing and managing theme parks and restaurants.

Catering services; providing information relating to restaurant services over the internet; providing electronic computer games that may be accessed network-wide by users.

Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of data, sound or images, magnetic data carriers, recording discs, calculating machines, data processing equipment and computers; computer software; electronic handheld units for the wireless transmission of data and/or voice signals; accessories for electronic handheld units for the wireless transmission of data and/or voice signals namely batteries, battery doors, car kits, chargers and charging pods, headsets, adapters, computer cables; computer communication software for the synchronization, transmission and sharing of data, calendar, content and messaging between one or more electronic handheld units and data stored on or associated with a computer.

Apparatus for lighting.

Printed matter; stationery; adhesives.

Leather and imitations of leather, and goods made of these materials and not included in other classes; umbrellas, parasols.

Picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.

Mugs.

Clothing, footwear, headgear.

Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.

Advertising services; providing business information; marketing services.

Repair, and installation services.

Telecommunication; providing access to the Internet; providing access to electronic databases, providing access to GPS (Global Positioning System) navigation services; e-mail service; wireless data messaging services, particularly services that enable a user to send and/or receive messages through a wireless data network; one-way and two-way paging services; transmission and reception of voice communication services; telecommunications consultation, namely providing information to third parties to assist them in developing and integrating one-way or two-way wireless connectivity to data, including corporate and home/personal data, and/or voice communications.

Providing GPS (Global Positioning System) navigation services; providing information relating to travel and transportation.

Education; providing of training; entertainment; sporting and cultural activities; information related thereto; education and training services, namely, classes, seminars and conferences for the purpose of providing information to third parties to assist them in using developing and supporting wireless connectivity devices and related wireless connectivity and computer communication software.

Scientific and technological services and research and design services relating thereto; industrial analysis and research services; design and development of computer hardware and software; consultancy and technical support services relating to computer hardware and software, to telecommunication and GPS (Global Positioning System) services; Technical support services, namely, updating and maintenance of computer software and troubleshooting support programs for diagnosis, and resolution of wireless connectivity devices and related computer software and hardware problems.

Licensing of computer software.

(1) DIAMONDS, DIAMOND JEWELLERY, PRINTED, LITHOGRAPHED AND ENGRAVED MATERIAL NAMELY BOOKS, BROCHURES, PAMPHLETS, POSTCARDS, CALENDARS, PICTURES AND POSTERS, PAPER PRODUCTS, OFFICE SUPPLIES, BUSINESS CARDS, LETTERHEAD, PAPER,MEMO PAPER, NOTE PAPER AND INVOICES, PACKAGING MATERIAL SUCH AS BOXES AND PROTECTIVE SHEATHING FOR CARRYING AND STORING DIAMONDS, DIAMOND VIEWING AND DIAMOND HANDLING SUPPLIES NAMELY TWEEZERS, MAGNIFYING LOUPES.

(1) SERVICES, WHOLESALE SALE OF DIAMONDS TO JEWELLERS, JEWELLERY MANUFACTURES, JEWELLERY DESIGNERS, GOLDSMITHS AND TO OTHER RETAIL OUTLETS, RETAIL JEWELLERY SALES MARKETING OF DIAMONDS FOR THIRD PARTIES BY MEANS OF MAGAZINE ADVERTISEMENTS, BROCHURES AND PROMOTIONAL VIDEOS.