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CHOREOGRAPH

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REGISTERED

on 12 Feb 2024

TM5 Status

LIVE/REGISTRATION/Issued and Active

Your registration has been issued and is active. You can now use the TM5 mark.

Last Applicant/ Owned by

WPP LUXEMBOURG GAMMA SARL

124 Boulevard de la PetrusseLuxembourg L-2330,

Serial Number

2099281 filed on 13^th Apr 2021

Registration Number

TMA1221152 registered on 12^th Feb 2024

Registration expiry Date

12^th Feb 2034

Correspondent Address

GOWLING WLG (CANADA) LLP

SUITE 16001 FIRST CANADIAN PLACE100 KING STREET WESTTORONTO

ONTARIO

M5X1G5

CHOREOGRAPH

Trademark usage description

computer software for analyzing, combining and utilizing market research data and statistics; computer software for analyzing, combining and utilizing Read More

Classification Information

Class [009]
Computer software for analyzing, combining and utilizing market research data and statistics; Computer software for analyzing, combining and utilizing macro economic information, trends and forecasts; Computer software for analyzing, combining and utilizing advertising and consumer behaviour information, namely, purchase data, device and browser usage data, website traffic and website usage data, user identification data; computers; downloadable computer software for the transmission of market research data and statistics information; downloadable computer software for the transmission of macro economic information and macro economic trends and forecasts information; downloadable computer software for the transmission of advertising and consumer behaviour information, namely, purchase data, device and browser usage data, website traffic and website usage data, user identification data; software for the processing, transmission, storage, logging, reception and retrieval of market research data and statistics data being in the form of encoded data, text, audio, graphic images or video or a combination of these formats; software for the processing, transmission, storage, logging, reception and retrieval of macro economic information, trends and forecasts data being in the form of encoded data, text, audio, graphic images or video or a combination of these formats; software for the processing, transmission, storage, logging, reception and retrieval of advertising and consumer behaviour information, namely, purchase data, device and browser usage data, website traffic and website usage data, user identification data being in the form of encoded data, text, audio, graphic images or video or a combination of these formats; computer software applications for the analysis of website traffic and targeting; computer software for obtaining and analysing search data and managing search advertisements for others on a global computer network; computer software for the provision, compilation and analysis of customer service management; computer software for marketing response analysis services for measurement, analysis and assessment of responses and effectiveness of marketing, sales and advertising campaigns; computer software for the provision and compilation of website analytic services; computer software for the provision, compilation and analysis of market research data and statistics compiled from data driven marketing strategies; computer software for the provision, compilation and analysis of data insights, namely insights in the field of sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, market research data and statistics, macro economic information, trends and forecasts; computer software for the provision, compilation and analysis of audience panel data; computer software for the provision, compilation and analysis of data identity graphs; computer software for the provision, compilation and analysis of data catalogues, namely catalogues of sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, market research data and statistics, macro economic information, trends and forecasts; computer software for the provision, compilation and analysis of identity and transaction data; computer software for the provision, compilation and analysis of data sourcing, namely data collection for others in the field of sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, market research data and statistics, macro economic information, trends and forecasts; computer software for the provision, compilation and analysis of negotiation services; computer software for the provision, compilation and analysis of data compiled from custom data source integration and enrichment; computer software for the provision, compilation and analysis of identity resolution services; artificial intelligence software for use in market research and statistics analytics; computer software for collecting, organising, managing, modifying, transmitting, sharing and storing market research data, sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, macro economic information, trends and forecasts data, and statistics information; electronic data storage apparatus, namely, computer storage area network servers, data storage devices being magnetic tapes, external computer hard drives; computer hardware; downloadable electronic publications in the nature of journals, books, magazines and news articles provided online from computer databases, the Internet or the global computer network; downloadable market research and statistics data, sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, macro economic information, trends and forecasts data, text, audio, graphic images and video provided from computer databases, the internet or the global computer network

Classification kind code

Class [035]
Advertising services, namely Advertising the goods and services of others, Advertising agency services, Direct mail advertising the goods and services of others, Placing advertisements for others, Buying of media, namely negotiating price and placement of advertisements, setting bid parameters for advertisement auctions, and entering into contracts for the purchase of advertising space, Development of advertising strategies for others, Measuring delivery of advertising campaigns and conducting analytics of the audience reached, costs incurred and delivery measurements and generating reporting on the measured and analysed variables for others; promotional services, namely, Developing promotional campaigns for others by distribution of advertising material, coupons and discount offers via television on all distribution platforms and devices, on the ground events, outdoor billboards/screens, text messages, social media, e-mail flyers, through radio advertisements; marketing services, namely, development of marketing strategies and marketing concepts for others; publicity services, namely, arranging placement of publicity materials for others online and analyzing and optimizing the effectiveness of these publicity materials; publicity agency services; media research and consultation services; media buying services; planning, buying and negotiating advertising and digital advertising media space and time for others; business administration and business management services; business research, strategic planning, advisory and consultation services for others in the field of advertising, marketing, communications, social media and promotions services; consultancy services in relation to brand strategies, brand management, customer relationship management, marketing and consumer targeting; market research and market analysis; response management services, namely customer service management; marketing response analysis services for measurement, analysis and assessment of responses and effectiveness of marketing, sales and advertising campaigns; website analytic services, namely analysis of website traffic and website usage; data driven marketing strategies; provision, compilation and analysis of data insights, namely insights in the field of sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, market research data and statistics, macro economic information, trends and forecasts; provision, compilation and analysis of audience panel data; provision, compilation and analysis of data identity graphs; provision, compilation and analysis of data catalogues, namely catalogues of sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, market research data and statistics, macro economic information, trends and forecasts; provision, compilation and analysis of identity and transaction data; provision, compilation and analysis of data sourcing, namely data collection for others in the field of sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, market research data and statistics, macro economic information, trends and forecasts; provision, compilation and analysis of negotiation services; provision, compilation and analysis of custom data source integration and enrichment; provision, compilation and analysis of identity resolution services; business administration data analysis services; business data analysis services, namely, analysis of sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, market research data and statistics, macro economic information, trends and forecasts data; opinion polling services; analysis and study of information collected on consumer opinions and behaviour through market research and advertising studies; marketing studies; trend analysis services, namely analysis of consumer trends, sales transaction and purchase trends, device and browser usage trends, website traffic and website usage trends, user identification trends; statistical analysis and compilation; data processing, namely analysis of data, updating and maintaining data in computer databases, all in the field of market research and statistics, sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, macro economic information, trends and forecasts data; segmentation and profiling of market data; compiling of marketing research and statistics information, sales transaction and purchase data information, device and browser usage data information, website traffic and website usage data information, user identification data information, macro economic information, trends and forecast data information into databases; management of databases; provision of information, advice and consultancy in the field of market research and statistics, sales transaction and purchase data, device and browser usage data, website traffic and website usage data, user identification data, and macro economic information, trends and forecasts

Classification kind code

Mark Details

Serial Number

2099281

Mark Type

Trademark

Legal History

Action Taken	Status
Submitted for opposition 42 on 22^nd Nov 2023	Advertised
Submitted for opposition 26 on 27^th Oct 2023	Approved
Submitted for opposition 27 on 27^th Oct 2023	Approval Notice Sent
Submitted for opposition 15 on 20^th Mar 2023	Correspondence Created
Submitted for opposition 22 on 7^th Jun 2022	Search Recorded
Submitted for opposition 20 on 7^th Jun 2022	Examiner's First Report
Submitted for opposition 287 on 13^th May 2022	Pre-Assessment Letter Sent
Submitted for opposition 30 on 13^th Apr 2021	Filed
Submitted for opposition 1 on 13^th Apr 2021	Created
Submitted for opposition 31 on 13^th Apr 2021	Formalized