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EMOTIONAL ADVANTAGE

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EMOTIONAL ADVANTAGE
ABANDONED SECTION 36

on 30 Oct 2024

TM5 Status

DEAD/APPLICATION/ Withdrawn/Abandoned

Your application has been withdrawn or abandoned. You cannot use the TM5 mark.

Last Applicant/ Owned by

OMNICOM INTERNATIONAL HOLDINGS INC.

720 California StreetSan Francisco, CA 94108

US

Serial Number

1962744 filed on 14th May 2019

Correspondent Address

OSLER, HOSKIN & HARCOURT LLP

Suite 320, World Exchange Plaza100 Queen StreetOttawa,

ONTARIO

CA

K1P1J9

EMOTIONAL ADVANTAGE

Trademark usage description

advertising agency services; digital, online and interactive marketing and advertising services; direct marketing advertising services for others; adv Read More

Classification Information

Class [035]
Advertising agency services; digital, online and interactive marketing and advertising services; direct marketing advertising services for others; advertising services, namely, creating corporate and brand identity for others; business marketing consulting services related to advertising, marketing and brand development for others; market research and analysis services; data analytics; survey research and opinion polling; brand evaluation services, brand positioning services and brand analysis, namely, brand strategy and identity consultation services; public relations services; sales promotion services, namely, promoting the goods and services of various industries through the dissemination of printed, audio and visual materials and by rendering sales promotion advice; dissemination of advertising for others via the Internet and other interactive, wireless and digital media; media planning, namely, advising others on placement and scheduling of advertising; and media buying in the field of advertising; event marketing services, namely, providing marketing and promotion of special events; sponsorship marketing; customer relationship management; post-production editing services for digital, video and audio commercials; social media marketing; database marketing; telemarketing; organizing events and exhibitions for others; audio and video post-production editing services for video and audio advertising; advertising, marketing, promotional and public relations services; advertising, promotional, public relations and marketing communications; advertising agency, marketing agency, promotional agency and public relations agency services; Business project management; interactive and non-interactive marketing; marketing studies; online and internet advertising, promotion and marketing services; internet keyword marketing services; experiential marketing, promotion and advertising services and campaigns; virtual marketing, promotion and advertising services and campaigns; viral marketing, promotion and advertising services and campaigns; video marketing, promotion and advertising services and campaigns; creation of advertising campaigns; creation of advertisements, commercial sponsorship; field marketing; business consulting services; organisation and exhibitions and trade fairs for commercial and advertising purposes; marketing, advertising and consultancy services in relation to brand strategies, brand relationships, customer relationship marketing, loyalty marketing and consumer targeting; segmentation and profiling of market data; analysis of consumer responses to advertising; creation and development of retail strategies; studies, analysis, statistics, databases relating to business, marketing and marketing information; advertising and marketing services in relation to data mining, data manipulation, data cleansing, data transformation, data operations and transmission of data; providing on-line information relating to advertising and business consultancy services; talent management and talent agency services; marketing research services; retail research services; trend analysis services; reprographic services; advertising services relating to packaging; communications services for public relations purposes; creating press releases; electronic data processing consultancy; electronic data processing for others; search engine optimization and automation thereof; production of video recordings, audiovisual recordings, and digital video and audiovisual recordings for advertising purposes, marketing purposes, publicity purposes, promotional purposes, public relations purposes; staff consultancy services, staff utilisation planning, staff management and management advice relating to staff; brand creation services; brand creation consultancy and advice; corporate identity services; corporate identity and brand development services; corporate, personal and brand image development, consultancy and advice; consultancy, and advice and information services relating to brands, brand identity and brand development; brand development, consultancy and advice; evaluation, vetting and analysis of website content for marketing purposes; provision of information, advisory and consultancy services in relation to the aforementioned services; advertising, marketing and consultancy services in relation to data mining, data manipulation, data cleansing, data transformation, data operations and transmission of data; providing online information relating to advertising and business consultancy services; talent management and talent agency services; marketing research services; retail research services; trend analysis services; corporate communications services being public relations services; project management services relating to advertising, marketing, promotional and public relations; immersive and virtual marketing, promotion and advertising services and campaigns; business networking; consumer strategy business consulting as it relates to optimising the utilisation of retail floor space; advertising, marketing and advertising and marketing consultancy services in relation to businesses that provide data mining, data manipulation, data cleansing, data transformation, data operations and transmission of data services; retail research services, namely, research relating to competition and branding in the retail sector; marketing services being the business data analysis of market, business and industry trends; reprographic services, namely, copying of documents for others; public relations services, namely, management of news and press coverage and stories; advertising services relating to packaging; public relations services provided through all public communications means; writing of publicity texts, namely, creating press releases; employment staffing consultancy services, staff utilisation planning, namely, professional staffing and recruiting services, staff management and management advice relating to staff, namely, professional staffing and employment staffing consultation services; promoting good employment practices; promoting the goods and services of others through targeted advertising; conducting, organising, holding, arranging business conferences; conducting, organising, holding, arranging trade conferences, shows and exhibitions in the field of advertising, marketing, and music used for commercial purposes; corporate identity and brand development services for corporate clients; consultancy and advice related to brand creation and development; corporate image development consultancy and advice; branding services, namely, consultancy, and advice and information services relating to management and marketing of brands, creating brand identity and brand development for businesses and individuals.

Classification kind code

11

Class [041]
Film, video, and sound recording production and post-production services; production of sound and music video recordings; sound editing and enhancement; editing and recording of sounds, namely, mixing of dialogue, music, sound effects, dialogue and narration, and automated dialogue replacement; video post-production editing services, namely, adding visual effects and graphics to video tape, audio tape, digital media and film; video, CD, and DVD mastering services of film, digital media and video tape; rental services for audio and video equipment for use in post-production work; publishing of electronic publications; post-production editing services in the field of music, videos and film, namely, audio post-production editing, audio track editing and augmentation; entertainment information services; online digital publishing services; digital video, audio and multimedia entertainment publishing services; interactive entertainment; interactive entertainment services; online interactive entertainment; arranging of conferences relating to advertising; training in the field of advertising; publishing and reporting; education, entertainment and sport services; multimedia publishing; photographic services; entertainment services being film services, video services, music services; film services, namely film production, film post-production, film direction, film editing, film hire, film distribution, film studio services, entertainment by film, film performance, showing of films, presentation of films, provision of non-downloadable films, provision of facilities for production of films; video services, namely video production, video post-production, video direction, video editing, video hire, video distribution, video studio services, entertainment by video, video performance, showing of videos, presentation of video, provision of non-downloadable videos, provision of facilities for production of videos; music services, namely music instruction, music performance, music concerts, music publishing, musical entertainment, music recording, live music shows and performances, music production, music composition, production of music shows, publishing of musical works, provision of non-downloadable music from the internet, music studio services, provision of facilities for production and recording of music; photographic, film, video services, being production services; education, instruction, seminar and training services; cultural activities; consumer, customer, staff and employee education, instruction and training; staff and employee education, instruction and training for sales, management, administration, marketing, advertising, public relations, financial management; provision of educational information through a database or the internet; online training, instruction and education services; professional development services (being education and training) and training for professional development; personal development services (being education and training) and training for personal development; career counselling (training and education advice); music, video and film entertainment services; producing video compilations; selection and compilation of video and sound recordings; booking of events and competitions, tickets and seats; arranging and conducting colloquiums, exhibitions, concerts, entertainment events, conferences, congresses, seminars, symposiums, festivals, fairs, circuses, shows, workshops, fashion shows and contests; scriptwriting services; ghostwriting services; news reporter services; entertainment by way of pre-recorded messages and video messages; music, video and media recording, recording studio, and production services; publication and publishing services, including online and over the internet; cinema presentations; disc jockey and dj services; organizing, producing, arranging and curating entertainment, recreational, educational and cultural events; game shows; provision of games; games offered on-line and from a computer network; gambling services and betting services; entertainment services being provision of virtual or online environments within which users can interact for recreational, competition, gaming, leisure or entertainment purposes; entertainment, education and publishing services provided by way of blogs and online forums; entertainment and education services provided by way of podcasts; provision of web based programmes for mobile communications devices, being non-downloadable media, multimedia, audiovisual media, games and publications; entertainment and education services by way of music and media provided through the internet or mobile telephone communication; entertainment and education services on social networking websites; the provision of on-line electronic publications and digital music (not downloadable) from the Internet; production, preparation, exhibition, distribution and rental of video, audio, audiovisual and radio programmes and of films, animated films, sound and video recordings and live events, including through interactive media, including on the internet; provision of recreational and entertainment facilities; creation of formats for media, television, music and video; provision of digital music (not downloadable) supplied from MP3 websites on the Internet; fan club services; providing digital music (not downloadable) from MP3 Internet websites; booking agencies; text, image, sound and video editing services; music, video and photographic composition services; provision of podcasts; video recording, taping, editing, production, exhibition; advisory and consultancy services relating to the aforementioned services.

Classification kind code

11

Class [042]
Electronic storage of digital content, media, and images and electronically-stored data, information, computer files, photographs, videos, text and documents; design research, namely, research and design of computer software; scientific research and development of packaging; technical writing for others; computer services, namely, computer website design; graphic design services for others, namely, design of graphics and illustrations for use in advertising and marketing collateral; providing online storage of digital content, media, and images and electronically-stored data, information, computer files, photographs, videos, text and documents; graphic design services for others, namely, custom design of digital and online advertising content for others; design services; implementation of design; design and development of downloadable application software; design, development, implementation, updating of software and programming; design services for business; design services for premises; exterior design services; interior design services; optimising the utilisation of retail floor space; product and packaging design; graphic design; website design and development; social media design and development; animation design; special-effects design; audio design; website design services; media rights services, namely SaaS systems for downloading, renaming, backing up, rating, grouping, archiving, optimizing, maintaining, thinning, sharing and exporting digital media files; provision of websites relating to any of the aforesaid services; prototypes and roll-out design services; design of point of sale material; design of customer information leaflets; design, drawing and commissioned writing, all for the compilation of webpages; creating, testing and maintaining websites; hosting the websites of others; installing websites; design services relating to brands, brand identity and brand development; software-as-service services for advertising, marketing, promotional, public relations purposes; search engine services; digital coding services; coding of messages; providing computer programs and web pages for others via a global computer network; provision of a structured fee payment platform; electronic storage of data and text; cloud computing; automation of plagiarism searches; electronic data storage; rental of web servers; server hosting; software as a service [SaaS]; rental of computer software; computer software design; maintenance of computer software; updating of computer software; computer software consultancy; computer system design; monitoring of computer systems by remote access; data conversion of computer programs and data [not physical conversion]; information relating to computer hardware or software provided on-line from global computer network or the Internet creating and maintaining websites featuring technology that enables users to access data, images, audio, video and documents; hosting Website of others featuring technology that enables users to access data, images, audio, videos, and documents; providing search engines for obtaining data via communications networks; creating indexes of computer network-based information, sites, and other resources available on global computer networks for others; application service provider (ASP) services featuring computer software to enable uploading, posting, showing, displaying, sharing or otherwise providing electronic media or information over the Internet or other communications network; application service provider (ASP) services featuring software for authoring, downloading, transmitting, receiving, editing, extracting, encoding, decoding, displaying, reviewing and organizing text, graphics, images, audio files, video files, electronic games and electronic publications; application service provider (ASP) for displaying, sharing, transmitting, tracking, tagging, collecting, analyzing, managing, uploading, and downloading images, photographs, electronic media, and a wide variety of data; application service provider (ASP) featuring software allowing others to tag, capture, analyze, target, share and monetize demographic, lifestyle, consumer purchasing decisions, and online behavioral data; application service provider (ASP) featuring software for web analytics and measuring consumer purchasing decisions, online behavioral data, web user behavior, brand awareness and brand engagement; updating of Internet pages; consultancy with regard to the design of homepages and Internet sites; providing computer programs on data networks; operation of search engines for the Internet; consultancy in the field of computer hardware; computer systems analysis; computer systems design; data security; data management on servers; design of homepages and websites; database development services; certification agency services (trust centres), namely issuing and management of digital codes and/or digital signatures; computer programming; graphic arts design; art work design; preparation of data processing programmes; digital data processing; editing, formatting and transfer of data onto blank CDs (premastering); development and research (for others); creating webpages; computer animation; engineering surveying, research in the field of technology, design and maintenance of websites, for others; testing of digital signatures; digital data processing, namely digitising available data; application service provider (ASP) featuring software; consultancy services in relation to data mining, data manipulation, data cleansing, data transformation and data operations; providing an online platform for businesses for display, share, transmit, track, tag, collect, analyze, manage, upload, and download images, photographs, electronic media, and a wide variety of data; consultancy, information and advisory services relating to the aforesaid services.

Classification kind code

11

Class [045]
Personal and legal

Comment text

CIPO Classification Code

Classification kind code

Nice

Mark Details

Serial Number

1962744

Mark Type

Trademark

Legal History

Action TakenStatus
Submitted for opposition 6
on 30th Oct 2024		Abandoned - Section 36
Submitted for opposition 14
on 12th Aug 2024		Default Notice Sent
Submitted for opposition 22
on 23rd Jan 2024		Search Recorded
Submitted for opposition 20
on 23rd Jan 2024		Examiner's First Report
Submitted for opposition 287
on 13th Jun 2022		Pre-Assessment Letter Sent
Submitted for opposition 31
on 16th May 2019		Formalized
Submitted for opposition 30
on 14th May 2019		Filed
Submitted for opposition 1
on 14th May 2019		Created