Trademarkia Logo

Canada

C$
MARS Logo
FORMALIZED

on 12 May 2025

Last Applicant/ Owned by

MARS, INCORPORATED

6885 Elm StreetMcLean, VA 22101-3883

US

Serial Number

2245194 filed on 13th Mar 2023

Correspondent Address

BAKER & MCKENZIE LLP

BROOKFIELD PLACE181 BAY STREET, SUITE 2100P.O. BOX 874TORONTO

ONTARIO

CA

M5J2T3

MARS Logo

Trademark usage description

downloadable digital files containing images, texts, audio, and video authenticated by non-fungible tokens based on blockchain technology; downloadabl Read More

Vienna Information


29 . 1 . 4

BlueBleu

Classification Information


Class [009]
Downloadable digital files containing images, texts, audio, and video authenticated by non-fungible tokens based on blockchain technology; Downloadable virtual goods, namely animal treats, animal beverages, and animal litters and animal accessories; Downloadable software allowing users to find products in the real and virtual world; Downloadable software for adoption, fostering or care of virtual pets in online virtual worlds; Downloadable virtual pets and virtual homes for pets; Downloadable virtual awards, rewards, badges, certificates, incentives, and collectibles confirming user participation in the adoption, fostering and or care of virtual pets in online virtual worlds.


Classification kind code

12

Class [036]
Charitable fundraising


Classification kind code

12

Class [041]
Entertainment services, namely, providing online non-downloadable virtual goods, namely, animal food, animal treats, animal beverages and animal litters and animal accessories for use online in online virtual worlds and created for entertainment purposes. Entertainment services, namely, providing online non-downloadable virtual arts for use online in online virtual worlds and created for entertainment purposes; Entertainment services, namely, video game, virtual reality and interactive game services provided online from a global computer network and through various wireless networks and electronic devices; Entertainment services, namely, providing online virtual environments in which users can interact for recreational, leisure or entertainment purposes; Entertainment services, namely, organizing, arranging and conducting online virtual events in online virtual worlds and created for entertainment purposes; Entertainment services, namely providing on-line games for the adoption, fostering and or care of virtual pets in online virtual worlds; Entertainment services, namely, providing on-line, non-downloadable virtual awards, rewards, badges, certificates, incentives, and collectibles for use in virtual environments created for entertainment purposes.


Classification kind code

12

Mark Details


Serial Number

2245194

Mark Type

Trademark

Legal History


Action TakenStatus
Submitted for opposition 22
on 12th May 2025
Search Recorded
Submitted for opposition 20
on 12th May 2025
Examiner's First Report
Submitted for opposition 287
on 23rd Mar 2023
Pre-Assessment Letter Sent
Submitted for opposition 30
on 13th Mar 2023
Filed
Submitted for opposition 1
on 13th Mar 2023
Created
Submitted for opposition 31
on 13th Mar 2023
Formalized