Electronic financial services, namely, monetary services for exchanging virtual currencies over a computer network, financial services in the nature of payment processing services, financial services, namely, providing electronic transfer of funds via a computer network, financial services, namely, providing for the acceptance, management, and payout of funds via a computer network, monetisation services, namely administration of licensing of the goods and services of others, monetisation services, namely, administration of licensing solutions in the fields of sports data, sports betting, betting, marketing, digital media, electronic financial trading services, financial services, namely, trading of bets and setting betting odds, information, advisory and consultancy services relating to the aforesaid services.

Data streaming services, namely streaming of audio and video content via the Internet, data transfer services, namely, transfer of sports, betting, marketing and media data via the internet, providing multiple user access to global computer information networks for the transfer and dissemination of a wide range of information, providing multiple user access to global computer information networks for the transfer and dissemination of information and files, providing multiple-user access to global computer information networks for the transfer and dissemination of a wide range of information., data feed services, namely, providing feeds of sports, betting, marketing and media data via the internet, broadcasting of live audio feeds over the internet, broadcasting of live video feeds over the internet, data transmission and distribution services, namely, transmission and distribution of sports, betting, marketing and media data via the internet, transmission of images over the internet, data transmission and distribution services, namely, transmission and distribution of audio and video content in the field of sports, betting, marketing and media data via the internet, broadcasting of audio clips over the internet, providing streaming audio and video such as television shows, news and sports webcasts via a website, push notification services, namely sending push notifications in the field of sports, betting, marketing and media via the internet, providing electronic message alerts in the field of betting market irregularities via the Internet, broadcasting and streaming of audio and video recordings of live events, broadcasting of audio clips over the internet, broadcasting of sports webcasts over the internet, providing e-mail notification alerts in the field of sports betting markets, sports data, marketing data, digital media data, betting data, gambling data, providing text messaging notification alerts in the field of sports betting markets, sports data, marketing data, digital media data, betting data, gambling data, information, advisory and consultancy services relating to the aforesaid services.

Gambling services, Gambling services, namely, sports integrity services, in the field of monitoring betting markets and notifying market makers regarding irregularities, gambling services, namely, the monitoring of online betting platforms and notifying market makers and official bodies regarding irregularities searching, collection, collation, analysis, generation and distribution of betting odds, namely, betting services, configuration of virtual sports betting slips via an online betting platform, configuration of virtual betting slips, namely, on-line betting services, configuration of virtual betting slips, namely, providing online sports betting services, sports event management services, score analysis services, namely, the analysis of sports scores and statistics of and for betting markets, analyzing sports scores and data for others, organising, managing and scheduling sports events, organising, managing and scheduling virtual sports events, sports book management services, sports book management in the field of setting of sports betting odds and sports betting limits, entertainment services in the form of public viewings of sports events, entertainment services in the nature of live sporting events transmitted via the internet, entertainment services in the nature of gambling and betting, entertainment services, namely, providing online electronic games, entertainment, namely, providing a non-downloadable podcast series in the field of sports and betting via a global computer network, providing entertainment news and information via a website in the field of sports and betting, gaming services, namely, facilitating online betting services, entertainment services in the nature of sports betting, on-line betting services, organizing, arranging and conducting sports betting and gambling tournaments, competitions and contests, virtual reality gaming services provided on-line via a global computer network, arranging and conducting gaming competitions through real time online events, animation production services, tracking services of sports player and sports equipment via a digital data tracking device on the tracked sports player and sports equipment, sports coaching services, providing player registration and profiling services, namely, online onboarding of sports player and team data and analysis of player and team profiles and game statistics, provision of non-downloadable games, providing non-downloadable digital trackers for tracking of sports player and sports equipment using digital data, publishing services, namely, creating publications in the fields of sports, marketing, media and betting, namely, newsletters, press releases, journals, manuals, blogs, brochures, periodicals and publicity materials, providing online electronic publications in the form of publishing of electronic newsletters, publication of journals, publication of manuals, publication of brochures, publication of periodicals, non-downloadable publications in the fields of sports, marketing, media and betting, namely, newsletters, press releases, journals, manuals, blogs, brochures, periodicals and publicity materials, information, advisory and consultancy services relating to the aforesaid services.

Design, development and maintenance of computer software, management of computer software upgrades, namely, periodic upgrading of computer software for others, computer software design, user interface design services, computer software integration services, graphic design services, technical services, namely, risk management advisory services in the fields of sports, betting, marketing and media, technical services, namely, analysis and consultation regarding risk management in the fields of sports, betting, marketing and media, technical services, namely, multimedia content management advisory services in the fields of sports, betting, marketing and media data migration services, content management services, namely, analysis and consultation regarding multimedia content management advisory services in the fields of sports, betting, marketing and media, application service provider (ASP) services featuring software for use in enterprise content management, enterprise content integration and business records management, cloud computing featuring software for use in enterprise content management, enterprise content integration and business records management, providing temporary use of non- downloadable software to enable content providers to track multimedia content, providing use of non-downloadable software in the nature of a content management system for news, articles, photos, videos and audio, web hosting services, hosting web platforms, software as a service featuring software in the fields of sports, betting, marketing and media for the purposes of processing sports data, searching sports data, sports data collection, sports data input, generating sports data feeds, database management, data analysis, distribution of sports data, namely, score data, managing website content for third parties, mathematical modelling of sporting events, outcomes and betting markets, betting market monitoring and analysis, auditing betting markets, setting betting limits, liability management, monitoring and analysing sporting events and outcomes, software as a service (SAAS) services featuring online non-downloadable software to allow users to advertise, market, use, trade, buy, and sell goods and services, providing temporary use of non-downloadable software enabling the creation and dissemination of advertisements for third parties in digital marketplaces, searching, collection, collation, analysis, generation and distribution of betting odds, supporting betting transactions, presentation, rendering and display of sports data, generating augmented and virtual reality experiences, producing digital animations, tracking, monitoring and analysing movement of people, tracking, monitoring and analysing movement of objects, enabling machine learning, providing non-downloadable computer software development tools for the integration of artificial intelligence and machine learning in the field of big data for organizing and managing business data analytics, user behaviour analytics, market research data analytics, betting data analytics and sports data analytics, including the performance of sports team and players as sports data analytics, non-downloadable computer software for allowing others to organize, manage, schedule and broadcast meetings, events and interactive discussions via communications networks, non downloadable computer software for organizing, managing, scheduling and broadcasting sporting events and e-sports events, non-downloadable computer software for playing computer and video games and giving users access to computer and video games, non-downloadable computer software for collecting, processing, extracting and analyzing market research data, betting data and sports data, including the performance of sports team and players as sports analytics data, computer software for users to experience augmented reality, visualization, manipulation and immersion, non-downloadable computer software for interpreting video content and audio content related to sports games, non-downloadable computer software associated with video cameras for capturing, processing and editing audio and video content, non-downloadable computer software for statistical analysis of market research data, betting data and sports data, including the performance of sports team and players as sports analytics data, managing licensing and monetisation, software as a service (SAAS) featuring software for trading currencies, digital and blockchain assets, providing temporary use of web-based software for users to experience augmented reality visualization, software as a service services (SAAS) for creating visualisations from motion detectors and motion sensors, player registration and profiling, manipulating score data, software-as-a-service (SAAS) featuring software to authenticate user identity, software-as-a-service (SAAS) featuring software to authenticate market research data, betting data and sports data, including the performance of sports team and players as sports analytics data, rental of software as a service featuring software in the fields of sports, betting, marketing and media for the purposes of processing sports data, searching sports data, sports data collection, sports data input, generating sports data feeds, database management, data analysis, distribution of sports data, namely, score data, managing website content for third parties, mathematical modelling of sporting events, outcomes and betting markets, betting market monitoring and analysis, auditing betting markets, setting betting limits, liability management, monitoring and analysing sporting events and outcomes, software as a service (SAAS) services featuring online non downloadable software to allow users to advertise, market, use, trade, buy, and sell goods and services, providing temporary use of non-downloadable software enabling the creation and dissemination of advertisements for third parties in digital marketplaces, searching, collection, collation, analysis, generation and distribution of betting odds, supporting betting transactions, presentation, rendering and display of sports data, generating augmented and virtual reality experiences, producing digital animations, tracking, monitoring and analysing movement of people, tracking, monitoring and analysing movement of objects, enabling machine learning, providing non-downloadable computer software development tools for the integration of artificial intelligence and machine learning in the field of big data for organizing and managing business data analytics, user behaviour analytics, market research data analytics, betting data analytics and sports data analytics, including the performance of sports team and players as sports data analytics, non downloadable computer software for allowing others to organize, manage, schedule and broadcast meetings, events and interactive discussions via communications networks, non-downloadable computer software for organizing, managing, scheduling and broadcasting sporting events and e-sports events, non-downloadable computer software for playing computer and video games and giving users access to computer and video games, non-downloadable computer software for collecting, processing, extracting and analyzing market research data, betting data and sports data, including the performance of sports team and players as sports analytics data, computer software for users to experience augmented reality, visualization, manipulation and immersion, non-downloadable computer software for interpreting video content and audio content related to sports games, non-downloadable computer software associated with video cameras for capturing, processing and editing audio and video content, non-downloadable computer software for statistical analysis of market research data, betting data and sports data, including the performance of sports team and players as sports analytics data, managing licensing and monetisation, software as a service (SAAS) featuring software for trading currencies, digital and blockchain assets, providing temporary use of web-based software for users to experience augmented reality visualization, software as a service services (SAAS) for creating visualisations from motion detectors and motion sensors, player registration and profiling, manipulating score data, software-as-a-service (SAAS) featuring software to authenticate user identity, software-as-a-service (SAAS) featuring software to authenticate market research data, betting data and sports data, including the performance of sports team and players as sports analytics data, software as a service (SAAS) featuring non-downloadable computer software to train computers to predict user behaviour in the field of machine learning models and artificial intelligence, software as a service (SAAS) featuring software for running cloud computing based applications, software as a service (SaaS) for use in managing, reporting, tracking and automating event registration, and related electronic communications, for others, software as a service (saas) provider featuring software for running cloud computing based applications, software as a service (SAAS) provider featuring software in the field of gambling and betting games, software as a service (SaaS) services featuring software for comparing sportsbook operators, software as a service (saas) services featuring software for use in database management, software as a service [SaaS] featuring software for machine learning, rental of software, data migration services, data encryption and data encoding services, data encryption and digital media encoding services, mathematical modelling services, machine learning services, namely, technical advisory services in the fields of sports, media, marketing and betting for predicting outcomes, automating data analysis and tracking data, computer technology consultation in the field of machine learning and artificial intelligence, providing non-downloadable computer software development tools in the field of machine learning, providing non-downloadable computer software for use in modeling in the field of machine learning, software as a service [SaaS] featuring software for machine learning, cloud computing provider services for general storage of data, providing cloud storage facilities for use as a data center for others, electronic data storage for archiving business records, electronic data storage for archiving corporate records, support services in respect of database management computer software which allows data editing, inspection and manipulation, computerized data editing, optimisation and automation services, providing temporary use of a non- downloadable web application for use in data editing, optimisation and automation, information, advisory and consultancy services relating to the aforesaid services.